9.The Work Ethic and Industrial Management
Roger B. Hill, Ph.D.
© 1992, 1996
Management of industries became more stematic and structured as increased competition forced factory owners to hold costs down. The model of management which developed, the traditional model, was characterized by a very authoritarian style which did not acknowledge the work ethic. To the contrary, Daft and Steers (1986) described this model as holding "that the average worker was basically lazy and was motivated almost entirely by money (p. 93)." Workers were assumed to neither desire nor be capable of autonomous or self-directed work. As a result, the scientific management concept was developed, predicated on specialization and division of jobs into simple tasks. Scientific management was claimed to increase worker production and result in increased pay. It was therefore seen as beneficial to workers, as well as to the company, since monetary gain was viewed as the primary motivating factor for both.As use of scientific management became more widespread in the early 1900's, it became apparent that factors other than pay were significant to worker motivation. Some workers were self-starters and didn't respond well to close supervision and others became distrustful of management when pay increases failed to keep pace with improved productivity (Daft and Steers, 1986). Although unacknowledged in management practice, these were indicators of continued viability of the work ethic in employees.
By the end of World War II scientific management was considered inadequate and outdated to deal with the needs of industry (Jaggi, 1988). At this point the behaviorist school of thought emerged to provide alternative theories for guiding the management of workers. Contrary to the principles of scientific management, the behaviorists argued that workers were not intrinsically lazy. They were adaptive. If the environment failed to provide a challenge, workers became lazy, but if appropriate opportunities were provided, workers would become creative and motivated.
In response to the new theories, managers turned their attention to finding various ways to make jobs more fulfilling for workers. Human relations became an important issue and efforts were made to make people feel useful and important at work. Company newspapers, employee awards, and company social events were among the tools used by management to enhance the job environment (Daft and Steers, 1986), but the basic nature of the workplace remained unchanged. The adversarial relationship between employee and employer persisted.
In the late 1950's job enrichment theories began to provide the basis for fundamental changes in employer-employee relationships. Herzberg, Mausner, and Snyderman (1959) identified factors such as achievement, recognition, responsibility, advancement, and personal growth which, when provided as an intrinsic component of a job, tended to motivate workers to perform better. Factors such as salary, company policies, supervisory style, working conditions, and relations with fellow workers tended to impair worker performance if inadequately provided for, but did not particularly improve worker motivation when present.
In 1960, when the concepts of theory "X" and theory "Y" were introduced by McGregor, the basis for a management style conducive to achieving job enrichment for workers was provided (Jaggi, 1988). Theory "X" referred to the authoritarian management style characteristic of scientific management but theory "Y" supported a participatory style of management.
Jaggi (1988) defined participatory management as "a cooperative process in which management and workers work together to accomplish a common goal (p. 446)." Unlike authoritarian styles of management, which provided top-down, directive control over workers assumed to be unmotivated and in need of guidance, participatory management asserted that worker involvement in decisionmaking provided valuable input and enhanced employee satisfaction and morale. Yankelovich and Immerwahr (1984) described participatory management as a system which would open the way for the work ethic to be a powerful resource in the workplace. They stated, however, that the persistence of the traditional model in American management discouraged workers, even though many wanted to work hard and do good work for its own sake.